Astro Radio’s GEGAR ventures into e-commerce with Go Shop partnership
Posted on Wednesday, September 26th, 2018
Astro Radio’s GEGAR station has tied up with multi-platform lifestyle shopping service Go Shop to launch GEGARMall, which aims to offer exclusive deals and curated products for consumers.
Among the list of products offered on GEGARMall include brands in the categories of Islamic lifestyle, home, fashion and beauty. Consumers in the East Coast can now shop at GEGARMall across online, on-air and mobile channels. Promotions will be announced via daily video postings on social media by GEGAR, and advertisers can leverage on Go Shop’s platform to raise brand awareness.
(Read more at Marketing Interactive)